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How to Choose the Right Wheels

How to Choose the Right Wheels

Let’s roll! Wheels make the world go round, at least in a skater’s world. With the variety of wheels out there, how does one make the right choice? Like so many other products in the skate world, how do you even know where to begin? Well that depends on how you roll… If you’re a…

How to Choose the Right Bearings

How to Choose the Right Bearings

It goes without saying that, without bearings, you’re going nowhere. But with so many in the display case to choose from where do you begin? First, let’s uncover the mystery of ABEC ratings. One of the most common misconceptions about rating is the higher the ABEC rating, the faster they go. NOT necessarily true- yes…

Zero Skateboards

Zero has been making strides in the industry as a leader in building excellent brand loyalty. One of the ways they have built loyalty with shop owners is by enticing them to give precedence to their brand over others. How? By offering excellent discounts for shops that agree not to carry blank decks. These discounts…

Enjoi Skateboards

Enjoi Skateboards

I am biased, Enjoi has to be one of my all-time favorite board companies. Chalk it up to my tacky sense of humor. Enjoi is known for their comical tag lines and off-color slogans. In addition to having great product that appeals to blokes with a laid back, fun-loving personality, they also have a kickass…